NCS10 Campaign
NCS10 marks the 10-year anniversary of NoCopyrightSounds, celebrating a decade of providing copyright-free music for creators, artists, and fans worldwide. As part of this milestone, I was responsible for shaping the entire visual identity surrounding the campaign—from album artwork and lyric videos to social content and creative assets for each release.
My focus was on crafting a cohesive and impactful visual language that reflected the evolution of NCS while staying true to its community-driven ethos. The goal was to elevate the experience of the anniversary releases, creating dynamic visuals that resonated across platforms and amplified the reach of each track.
Client
NoCopyrightSounds
Type
Visual Identity
Year
2022
Process
Defining the Visual Direction
To capture the essence of a decade-long journey, I researched past NCS releases and their impact on the creator community. The challenge was to create a design system that felt fresh and modern while paying homage to the legacy of NCS.
Developing a Cohesive Identity
From cover artwork to motion graphics, I established a bold and futuristic aesthetic, using sleek typography, vibrant color schemes, and abstract 3D elements. These visuals extended across social campaigns, teaser trailers, and promotional content, ensuring a consistent look and feel.
Bringing Music to Life Through Motion
A key part of this project was crafting lyric videos that visually represented the energy and emotion of each track. By blending typography animation with dynamic motion design, I created engaging visuals that complemented the music and enhanced the listening experience.
Outcome
The NCS10 campaign became a visually striking celebration of the platform’s journey, bringing together returning artists, fresh debuts, and exclusive releases in a way that felt both nostalgic and forward-thinking.
Each asset played a role in enhancing the experience for fans, turning every release into a moment of excitement. Through bold design choices and innovative motion work, the campaign successfully reinforced the identity of NoCopyrightSounds as a powerhouse for independent artists and content creators.
